Amazon Reports 60% Growth in 2-Wheeler Sales Driven by GST Benefits 

Amazon Reports 60% Growth in 2-Wheeler Sales Driven by GST Benefits

Amazon witnessed a substantial surge in the retail sale of two-wheelers on its platform, with growth reaching 60% following the GST rate rationalization.

Key Drivers of the Sales Surge

• Significant Growth Metric: The e-commerce giant reported a massive 60% year-on-year (YoY) growth in the two-wheeler category.
• GST Benefits and Affordability: The primary catalyst for this growth was the GST rate cuts (part of the GST 2.0 reforms) on two-wheelers and related components. This reduction in the effective purchase price immediately boosted affordability for consumers.
• E-commerce Advantage: The combination of tax benefits and Amazon’s widespread digital reach helped convert potential buyers who were seeking the best deals and delivery options in the post-GST cut scenario.
• Market Trend Alignment: This high growth rate aligns with the positive sentiment reported by industry bodies like FADA, confirming that the tax rationalization successfully stimulated consumer demand in the automotive sector.